Listen, I’m no Luddite. I embrace technology as much as the next person (well, my Boomer parents may be the exception), but when it comes to writing, I don’t think AI can do it … or at least do it alone. I know I’m in an “embrace it or be left behind” situation, and I can see the benefits of using it when it comes to getting the ball rolling and creative juices flowing. The bottom line is that my writing has a way of connecting with the reader—your client—better than any machine can do. Give me the opportunity and I’ll prove it to you.