I'm a veteran writer/copywriter with the benefit of a youthful outlook on life. I have a strong sense of humor and believe this is a massive asset to any writer, as it can be infused into nearly any article or blog post. I have nearly 20 years of experience in advertising/marketing and digital copywriting, as well as print experience for San Diego Magazine.

After years of freelancing, I jumped back into full-time work about five years ago as the Content Manager at GeniusVets. There, I wrote and edited search-engine-optimized blog posts, press releases, newsletters, and content library pages, managed two freelance writers, and played key roles in the direct response email campaigns and newsletters. I also crafted the company bio page, a comparison piece on veterinary PIMs, and fully executed a 120-page content library that was sold to a client.

One of the most significant skills I've learned in recent years is using SEO research compiled by digital marketing specialists in my recent roles to produce highly optimized content.

After working at the action sports channel Fuel (part of FOX Network) and on the show Best Damn Sports Show Period as a writer assistant many years ago, I’ve come full circle and returned to the wild world of sports. I currently work as a Senior Writer for a company called Sport & Story, writing newsletters called “Brews” for college sports superfans. My current schools are Auburn, Florida Atlantic, Stanford (coverage for the Olympics), and a daily scrape of sports business news called Sport & Story Daily. My open rates are consistently incredibly high and even approach 50% regularly, particularly for Auburn—so much so that my liaison there has asked that I speak to their marketing department about my strategies.